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The present study surveyed some 11,741 individuals age 18 and older nationally and in 12 state oversamples. The survey sought to answer the following questions: * Are there behaviors and
life experiences that may increase a person’s risk of becoming a victim of online fraud? * What proportion of individuals nationally, and in particular target states may be at risk of being
victimized by online fraud? * How concerned are Americans about online fraud and what if any steps are they taking to protect themselves? Data from this national and multi-state survey of
over 11,000 online users also shows that Americans are very concerned about online fraud, yet many avoid taking basic precautions to protect themselves. Key findings include: * Nearly one
in five Americans (19%) who use the internet, or as many as 34.1 million people, engage in at least 7 of the 15 behaviors or experience life events that may put them at increased risk of
being victimized by online fraud. * Two-thirds of Americans (65%) who use the Internet, or as many as 116 million, people received at least one online scam offer in 2013. * Nearly eight in
ten (79%) Americans who use the Internet are concerned about being scammed on the Internet. The GfK Group (GfK, formerly Knowledge Networks) fielded this survey on behalf of AARP. This
Internet-based survey was conducted using sample from GfK’s KnowledgePanel® as well as a supplement panel for some state-specific targets. A total of 11,741 surveys were completed from
November 23, 2013 through December 30, 2013. While 8,150 were from KnowledgePanel® (KP), 3,591 were from an off-panel sample to supplement the state oversamples to ensure a minimum of at
least 800 completions per state with the exception of South Dakota. The KnowledgePanel® completed 1,539 national sample surveys. For more information, contact Jennifer Sauer at