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Thermomix has been nobbled again by the Australian Competition & Consumer Commission, this time for allegedly making false or misleading representations to consumers online, suggesting
two of its household appliances were endorsed by the National Disability Insurance Scheme (NDIS). Vorwerk Australia Pty Ltd, trading as Thermomix in Australia, has paid $79,200 in penalties
after the ACCC issued it with four infringement notices for allegedly making false NDIS claims. This is not the first time that the business has breached Australian consumer laws. Back in
20218 the Federal Court of Australia ordered Thermomix to pay penalties totalling $4,608,500 for making false or misleading representations and misleading the public in relation to its
Thermomix kitchen appliances. The Court held that Thermomix breached the Australian Consumer Law by making false or misleading representations to certain consumers through its silence about
a safety issue affecting its TM31 appliance, which the company knew about. Back in November 2024 the ACCC put businesses on notice of its focus on problematic advertising practices targeting
NDIS participants. Since then, it has taken compliance and enforcement action against a number of businesses. The ACCC alleges that in November 2024 and March 2025, Thermomix made false or
misleading representations on its website promoting the Thermomix TM6 cooking product and Kobold cordless vacuum and mop as being endorsed through the NDIS or registered by an entity
administering the NDIS. This incluThermomix has been nobbled again by the Australian Competition & Consumer Commission, this time for allegedly making false or misleading representations
to consumers online, suggesting two of its household appliances were endorsed by the National Disability Insurance Scheme (NDIS). Vorwerk Australia Pty Ltd, trading as Thermomix in
Australia, has paid $79,200 in penalties after the ACCC issued it with four infringement notices for allegedly making false NDIS claims. This is not the first time that the business has
breached Australian consumer laws. Back in 20218 the Federal Court of Australia ordered Thermomix to pay penalties totalling $4,608,500 for making false or misleading representations and
misleading the public in relation to its Thermomix kitchen appliances. The Court held that Thermomix breached the Australian Consumer Law by making false or misleading representations to
certain consumers through its silence about a safety issue affecting its TM31 appliance, which the company knew about. Back in November 2024 the ACCC put businesses on notice of its focus on
problematic advertising practices targeting NDIS participants. Since then, it has taken compliance and enforcement action against a number of businesses. The ACCC alleges that in November
2024 and March 2025, Thermomix made false or misleading representations on its website promoting the Thermomix TM6 cooking product and Kobold cordless vacuum and mop as being endorsed
through the NDIS or registered by an entity administering the NDIS. This included allegedly describing the products as ‘NDIS approved’, ‘NDIS-registered product’, ‘NDIS-consumables’, ‘NDIS
assistive technology’, and ‘NDIS equipment’. “The NDIS does not provide specific approval for any particular goods or services. Each NDIS participant has unique needs, and what’s funded
under their plan is determined individually, not through a list of approved products. There are no categories of goods or services which are automatically NDIS approved or funded for all
NDIS participants,” ACCC Chair Gina Cass-Gottlieb said. “Misleading consumers experiencing vulnerability or disadvantage is of concern to us, and we will not hesitate to take appropriate
action.” The Australian Government’s NDIS (Fair Price and Australian Consumer Law) Taskforce is comprised of the ACCC, the NDIS Quality and Safeguards Commission and the NDIA. The taskforce
was established in December 2023 to address potential breaches of Australian Consumer Law amid concerns that NDIS participants were being charged more for goods and services than other
consumers. Any person who thinks a business has made false or misleading statements about products or services, including whether they are endorsed or approved by the NDIS, or who considers
their consumer rights have not been met, can make a report to the ACCC.ded allegedly describing the products as ‘NDIS approved’, ‘NDIS-registered product’, ‘NDIS-consumables’, ‘NDIS
assistive technology’, and ‘NDIS equipment’. “The NDIS does not provide specific approval for any particular goods or services. Each NDIS participant has unique needs, and what’s funded
under their plan is determined individually, not through a list of approved products. There are no categories of goods or services which are automatically NDIS approved or funded for all
NDIS participants,” ACCC Chair Gina Cass-Gottlieb said. “Misleading consumers experiencing vulnerability or disadvantage is of concern to us, and we will not hesitate to take appropriate
action.” The Australian Government’s NDIS (Fair Price and Australian Consumer Law) Taskforce is comprised of the ACCC, the NDIS Quality and Safeguards Commission and the NDIA. The taskforce
was established in December 2023 to address potential breaches of Australian Consumer Law amid concerns that NDIS participants were being charged more for goods and services than other
consumers. Any person who thinks a business has made false or misleading statements about products or services, including whether they are endorsed or approved by the NDIS, or who considers
their consumer rights have not been met, can make a report to the ACCC.