Play all audios:
In a poll by Technology Strategy Board, 90 per cent of people said they were not looking forward to their later years due to worries over living costs and health care.
People had concerns over health, mobility, wealth and social interaction and nearly 43 per cent of people think technological advances focused entirely on the older generations would help or
change this.
With 80 per cent of the UK's wealth resting in the hands of the over 50s, technology is seen as a key area of development.
Mike Biddle, Leader of the Assisted Living Innovation Platform at the Technology Strategy Board said: “There is an open goal for innovators, while the new parent market is flooded,
consideration of the older adult market is distinctly lacking, despite their much greater comparative wealth.”
“People should be demanding better products and services for later life. A lot of technology around us is purely functional – it’s based on a need, not on desirability and relevance – and
older life shouldn’t just be about surviving, it should be about thriving and enjoying yourself as much as any other time in your life. The Tomorrow Together website is about encouraging
people to talk about what they want in their later life.”
People are being invited to join the conversation at www.tomorrowtogether.org.uk or on Twitter by following @TomorrowTogethr or the hashtag #innovateforage.
We use your sign-up to provide content in ways you've consented to and to improve our understanding of you. This may include adverts from us and 3rd parties based on our understanding. You
can unsubscribe at any time. Read our Privacy Policy
See today's front and back pages, download the newspaper, order back issues and use the historic Daily Express newspaper archive.