Chipping Norton is no doubt set become a hotbed for tourists after the fourth series of Clarkson's Farm dropped on Amazon Prime on Friday (May 23). When Jeremy Clarkso n welcomed the

masses back to his Diddly Squat Farm Shop following its winter hiatus back in February 2023, the turnout was overwhelming. Thousands of visitors descended upon the quaint Cotswold spot,

eager for a peek inside and to perhaps spot the Grand Tour celebrity in person. The shop's doors swung open just as the second series of Clarkson's Farm hit screens, quickly

becoming one of Britain's most-viewed programmes. Official figures from Barb highlight that an impressive 4.3 million viewers tuned into that season's debut. After witnessing the

morning in February 2023. Even before the afternoon rush, I found the car park filled to the brim, with several cars lining the roadside – a common sight, especially on Saturdays, my cabbie

informed me during the brief ride from Kingham Station. At 10.30am on a Thursday, I hadn't envisaged a queue stretching across the field, yet it turns out I wasn't alone in my

eagerness to explore what the farm shop had in store. Like everyone else, I snapped a photo by the Diddly Squat sign before taking my place at the end of an ever-growing line as newcomers

steadily arrived. The pace of the queue took me by surprise; Clarkson's farm stretches over 1,000 acres, but the shop's compact size meant progress was slow. A tongue-in-cheek sign

along the way read: "I'm from Yorkshire and therefore don't like spending money. That's why the Diddly Squat Farm Shop isn't big enough and because it's so

small, that's why you're now standing in a queue, reading this. I'm so sorry. But I promise we have plans to do something about it, so the next time you come, everything will

be better." Quirky signage dotted the exterior, where countless visitors had left their names and hometowns inscribed on the wooden structure. An hour drifted by as I amused myself with

the signs and light-hearted graffiti, only to notice the queue behind me had swollen threefold. Finally crossing the threshold into the quaint farm shop, I discovered the line continued

right up to the till. Feeling quite stressed about the prospect of stepping out of the queue and losing my place, I had to quickly grab whatever I wanted to buy from where I stood. Diddly

Squat Farm's website describes it as a "small barn full of good, no-nonsense things you'll like", with all goods produced on the farm or locally in the Cotswolds. The

farm shop is stocked with everything you'd expect – sausages, bacon, pork pies crafted on-site, along with eggs, honey, milk, and bread. While the prices are steeper than your average

supermarket, some items lacked price tags entirely. Interestingly, they didn't provide receipts at the till, adding to the mystery of the shopping experience. It was evident from the

items I chose that the cost was quite high. Most customers seemed to leave with just one or two items, possibly indicating that the visit was more about the experience or purchasing Diddly

Squat branded merchandise. After a brief time inside, I stepped out to see the queue now stretching across the front of the shop. Thankfully, free bread samples were being offered, keeping

the mood light among those waiting. Feeling peckish, I made my way to the back of the building where there's a bar serving Clarkson's Hawkstone beer, seating with views of the

so-called Big View, and a burger van. On the Diddly Squat website, they boast of offering "the best hamburgers in the world" – a claim I simply couldn't ignore. The serene

setting was thankfully less crowded, with only a brief wait. I opted for The Big View Burger, accompanied by fries and a pint of Hawkstone beer. All the fare is served from the Baste burger

van – and it truly exceeded my expectations. The chips were the ideal combination of crispy exteriors and fluffy interiors, seasoned to perfection. I learned that the potatoes are sourced

from various farms, including Clarkson's own, depending on the season. However, the burger stole the show, featuring mature cheddar, a homemade sauce, Hawkstone caramelised onions,

gherkins, and fresh salad. The beef patty was juicy and flavourful, harmonising beautifully with the other ingredients. A member of the Baste team informed me that the beef comes directly

from the farm – even hinting that it might be from the infamous "attack" cow that collided with Clarkson on the Amazon Prime Show, though I'm still unsure if she was serious.

I paired my meal with a pint of Clarkson's own lager, which I'd noticed many patrons purchasing in bulk to take away. The beer was refreshing and light, an ideal match for the

meal. Seated away from the queue, it was a pleasure to relax, enjoy the rural vistas, and listen to the music playing from the bar. The Diddly Squat Farm Shop has undeniably become a major

tourist draw, and with the TV show's popularity on the rise, it's certain that visitors will continue to flock. I'd certainly return just for another taste of those burgers

and chips – though I might bypass the hour-long queue for the Farm Shop and make a beeline for the Baste van instead. The Diddly Squat farm is currently open from Wednesday to Sunday, 9.30am

to 4.30pm, including Bank Holidays. The Bar is open until 4.3pm and food is served until 3pm.