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E3 2015 VIDEO GAME NEWS: Games, Accessories, Trailers & Trends GOOGLE's (GOOGL) YouTube announced plans Friday to debut a new app and website devoted to video games called YouTube
Gaming. YouTube Gaming will compete with Twitch, which was purchased last September by AMAZON.COM (AMZN) in a deal worth $970 million. Amazon reportedly outbid Google for Twitch. At the time
of the acquisition, Twitch had more than 55 million monthly active users. Launching this summer, starting in the U.S. and U.K., YouTube Gaming will be a home for all of its gaming video
both live-streamed and on demand. Twitch is the leader in live-streamed and broadcast game play. YouTube is best known for on-demand gaming videos in categories such as let's play,
walk-throughs and speed-runs. Google will be showing off its YouTube Gaming service next week at the E3 video game conference in Los Angeles. YouTube's booth is in the same hall of the
Los Angeles Convention Center as Amazon's Twitch. YouTube Gaming plans to create dedicated pages for individual video games. "From 'Asteroids' to 'Zelda,' more
than 25,000 games will each have their own page, a single place for all the best videos and live streams about that title," Google product manager Alan Joyce said in a blog post.
"You'll also find channels from a wide array of game publishers and YouTube creators." YouTube has made live streams a key focus of the gaming channel. "Live streams
bring the gaming community closer together, so we've put them front-and-center on the YouTube Gaming homepage," Joyce said. "And in the coming weeks, we'll launch an
improved live experience that makes it simpler to broadcast your gameplay to YouTube. On top of existing features like high frame rate streaming at 60fps, DVR, and automatically converting
your stream into a YouTube video, we're redesigning our system so that you no longer need to schedule a live event ahead of time. We're also creating single link you can share for
all your streams." RELATED: E-sports to generate $252 million this year