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B&M'S LIGHT UP DIFFUSER WENT VIRAL ON SOCIAL MEDIA WHEN IT WAS FIRST INTRODUCED, AND IT'S PROVING TO BE POPULAR AGAIN 15:38, 22 Apr 2025 B&M has urged shoppers to act
swiftly after restocking a £22 light-up diffuser that's highly sought-after. Shoppers are 'obsessed' with the 'pretty' range, with two colourful designs up for
grabs. B&M fans can choose between the Naeo Tortoiseshell Glass Diffuser— Belle and Naeo Tortoiseshell Glass Diffuser— Luna, priced at £22 each. Either diffuser would look beautiful
anywhere in your home. It could also help to create a relaxing atmosphere. B&M's product description explains: "The Tortoiseshell Glass Aroma Diffuser is perfect for creating a
subtle and relaxing atmosphere at home." "The diffuser showcases a captivating tortoise shell pattern on its glass cover, adding an elegant touch to its design," the
description adds. "When in use, the diffuser emits a comforting warm white light that shines through the unique artwork, creating an inviting atmosphere that complements any
space." Article continues below Shoppers loved the diffusers on social media. In a popular post, B&M wrote: "RUN, don't walk - our viral Naeo glass aroma diffuser is
officially BACK. You'll need to be quick though, last time it didn't stay for long especially at only £22. @bessieshome managed to grab one & it looks SO good. Who else needs
to add this asap?!" A fan replied: "That's pretty." Another agreed: "Obsessed with this." A fan added: "Got 3 love them," while a keen shopper
commented: "If I don’t get this, this time round I'll go insane. I’m not doing 2 months of going to store every day again." Elsewhere, fans had similar reactions to
B&M's Facebook post. A viewer commented: "This is what I want we need to go." A shopper echoed: "Love this." B&M's light-up diffusers received a similar
reaction last year, with fans drawing comparisons to NEOM's £105 Wellbeing Pod Essential Oil Diffuser. While there are differences between the products, B&M's offering could
be just the thing for shoppers looking for a more affordable option. B&M's description states: "First, pour water into the tank then add a few drops of essential oils; with its
ultrasound diffusion system, the Tortoiseshell Glass Aroma Diffuser will gently release the essential oil or perfume trough a cold fine mist and helps to humidify the air in your
room." Meanwhile, the NEOM Wellbeing Pod Essential Oil Diffuser With Matcha Cover 'delivers seven hours of continuous fragrance' and 'each and every one is unique as
these designs are made from hand-blown glass,' according to the product description. Shoppers looking for a similar design from another retailer could be in luck. Oliver Bonas offers a
Tortoiseshell Glass Essential Oil Electric Aroma Diffuser for £49.50, Marks and Spencer offers a Mercura Aroma Electric Diffuser for £64, and John Lewis offers a Gem Electric Diffuser, Rose
for £68. The Oliver Bonas diffuser, which looks similar to the B&M version, is described as a 'glass aroma diffuser with a brown tortoiseshell-inspired speckle design.' Oliver
Bonas said: "Designed to infuse a room with soothing and calming fragrance oil scents, it has time settings for 30 minutes, an hour, two hours or three, and a warm light setting that
emits a gentle light." Article continues below Alternatively, B&M's diffuser range includes a £20 Restore Textured Porcelain Diffuser and a £20 Restore Textured Glass Diffuser.
B&M shoppers can find the NAEO Glass Aroma Diffuser in stores now. Find your nearest location here.