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The textbook has been declared dead many times over. Progressive educator John Dewey decried the “text-book fetish” back in the 1890s. Former U.S. Education Secretary Arne Duncan wished out
loud for textbooks to become obsolete. Articles on the demise of textbooks regularly appear with each new school year. They describe these books as only so much content, as an indifferent
information dump, as dead tree versions of information that would be better presented interactively, via multiple media. This article is different. As the author of book titled “The Textbook
and the Lecture,” I’ve compiled a list of five reasons why I believe textbooks are here to stay: 1. TEXTBOOKS MAKE MONEY Textbooks represent an US$11 billion dollar industry, up from $8
billion in 2014. Textbook publisher Pearson is the largest publisher – of any kind – in the world. It costs about $1 million to create a new textbook. A freshman or sophomore textbook will
have dozens of contributors, from subject-matter experts through graphic and layout artists to expert reviewers and classroom testers. Textbook publishers connect professors, instructors and
students in ways that alternatives, such as Open E-Textbooks and Open Educational Resources, simply do not. This connection happens not only by means of collaborative development, review
and testing, but also at conferences where faculty regularly decide on their textbooks and curricula for the coming year. It is true that textbook publishers have recently reported losses,
largely due to students renting or buying used print textbooks. But this can be chalked up to the exorbitant cost of their books - which has increased over 1,000 percent since 1977. A
reshuffling of the textbook industry may well be in order. But this does not mean the end of the textbook itself. 2. TEXTBOOKS ARE ACTIVE AND INTERACTIVE While they may not be as dynamic as
an iPad, textbooks are not passive or inert. For example, over the centuries, they have simulated dialogue in a number of ways. From 1800 to the present day, textbooks have done this by
posing questions for students to answer inductively. That means students are asked to use their individual experience to come up with answers to general questions. Today’s psychology texts,
for example, ask: “How much of your personality do you think you inherited?” while ones in physics say: “How can you predict where the ball you tossed will land?” Experts observe that
“textbooks come in layers, something like an onion.” For the active learner, engaging with a textbook can be an interactive experience: Readers proceed at their own pace. They “customize”
their books by engaging with different layers and linkages. Highlighting, Post-It notes, dog-ears and other techniques allow for further customization that students value in print books over
digital forms of books. 3. SHIFT HAPPENS Thomas Kuhn, who coined the phrase “paradigm shift,” saw textbooks as indispensable for establishing scientific paradigms. Textbooks do this, he
said, by getting students to work through problems that lie at the foundation of a scientific discipline. Textbooks “exhibit, from the very start, concrete problem-solutions that the
profession has come to accept as paradigms, and they then ask the student, either with a pencil and paper or in the laboratory, to solve (these) for himself.” Paradigms, the models or
archetypes that serve as a foundation for a discipline, might eventually shift, but it is textbooks that establish the paradigms in the first place. Kuhn went so far as to say that
“scientific education remains a relatively dogmatic initiation into a pre-established problem-solving tradition that the student is neither invited nor equipped to evaluate.” I’ve talked
about this with both theorists and practitioners in science education. The theorists - all professors - insist that students should be given time to explore and “authentically re-discover”
Kuhn’s paradigms for themselves. But instructors in undergraduate science courses point to time and teaching limits. They see textbooks’ tightly integrated and meticulously organized labs
and problem-questions as indispensible. They’re generally glad to have the textbook help them connect students with the breadth of their discipline and its underlying paradigms. Kuhn was not
entirely wrong, it seems, when he talked of science education as a “relatively dogmatic initiation.” 4. CONCRETE EXAMPLES Textbooks use the “art of the example” to illuminate, illustrate
and make things more concrete. Today’s diagrams, simulations, narratives and cases work like inductive questions from 1800: They connect the concrete and specific with things that are much
more abstract and difficult to grasp. An image of a hydrogen atom exemplifies the structure of all atoms. A business case stands for a range of entrepreneurial possibilities. Asking “Who are
the people in your neighborhood?” leads to examples from adult work life. This is a secret behind all good educational content. And textbooks often work with the art of the example in a way
that is itself exemplary. 5. EDUCATION IS RESISTANT TO CHANGE Like oil and water, educational practice and the latest technologies don’t easily mix. This has been called education’s
“technology deficit”. When technologies are actually adopted – like smart boards or laptops - they fit in with the larger patterns of the classroom, rather than “disrupting” them. The reason
for this is that education, unlike, say, pop music or gas-guzzling cars, isn’t just another “industry” ripe for disruption. It doesn’t produce commodities for consumers, but is about
sustaining equilibrium between diverse stakeholders: students, employers, accreditation bodies, the larger community and others. As I show in my recent book, higher education is expected to
reproduce and revise very complex subjects, many of which have been developing for hundreds of years. This activity is thus done in ways that themselves stay remarkably stable. The lecture
hall, the textbook, even the dissertation and the oral defense have been in place for centuries - almost a millennium. For this reason, I’d say it’d be better to understand how textbooks
have enabled knowledge to be transmitted and developed over time, rather than yet again declaring them dead or obsolete. Norm Friesen is the author of: The Textbook and the Lecture Johns
Hopkins University Press provides funding as a member of The Conversation US.