In her column called 'Keeping Up With UP' for Hindustan Times, Sunita Aron elaborates on how the Samajwadi Party, with its candidate Awadhesh Prasad, won the crucial seat of

Faizabad, where the Ayodhya Ram Mandir is located. She adds that the SP's victory against the BJP, which was hoping to ride on the 'temple wave', was possible only because the

party had "done its homework before taking a serious plunge in Faizabad."