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The head of streaming for Disney is leaving the Magic Kingdom and headed to TikTok. Kevin Mayer, chair of Walt Disney direct-to-consumer and international, resigned from the company on
Monday to become TikTok's new CEO, _The New York Times_ reports. Mayer will also become the chief operating officer of TikTok's owner, ByteDance. Disney CEO Bob Chapek in a
statement praised Mayer for having "had an extraordinary impact on our company over the years," adding, "having worked alongside Kevin for many years on the senior management
team, I am enormously grateful to him for his support and friendship." Mayer was Disney's streaming boss during the launch of Disney+, which has exceeded analysts'
expectations in terms of subscribers. SUBSCRIBE TO THE WEEK Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives. SUBSCRIBE & SAVE SIGN UP
FOR THE WEEK'S FREE NEWSLETTERS From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox. From our morning news
briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox. After Mayer's exit, the new head of streaming for Disney will be Rebecca Campbell,
who last year was tapped to be president of Disneyland Resort. This comes almost three months after Bob Iger in a surprise announcement said he was stepping down as CEO of Disney effective
immediately. Mayer was widely considered to be a leading candidate to replace Iger, but the company went with Chapek, the head of the company's parks division. Since then, as Disney
takes a major financial hit as its theme parks close during the coronavirus pandemic, Iger has reportedly "reasserted control" over the company. Explore More Speed Reads